Willow and Sage

a BRIGHT, WHIMSICAL, FLORAL semi-custom brand

Semi-Custom Brand: WILLOW & SAGE

back to semi-custom brands

What's included?

+ Primary Logo
+ Multiple Secondary Logos
+ Brand Marks & Icons
+ Custom Color Palette
+ Two Rounds of Revisions
+ Final File Formats 
+ Business Card Design
+ Full Brand Style Guidelines

$650.00

*Limited Quantities Available

This brand in action

How does it work?

Browse the collections and choose the brand that feels like you. Purchase your kit to secure your spot - each brand is only available to a limited number of businesses.

001. claim your brand

You'll fill out our in-depth brand questionnaire, sharing the details that make your business yours: your name, niche, audience, and the personality you want your brand to carry.

002. complete your questionnaire

From 'I love this' to 'It's mine' in four steps.

Your complete brand kit lands in your inbox, packaged and ready to use: logos, marks, patterns, color codes, typography guidance, and a full brand style guide. Go live with confidence.







004. launch!

Our team refines the brand to fit your vision through two rounds of revisions; adjusting color nuances, wordmarks, and details until everything feels exactly right.







003. we customize

YOUR QUESTIONS, ANSWERED.

Each brand is made available to a very limited number of businesses — and we never sell the same brand to two businesses in the same industry or market. Once a design is at capacity, it's retired. The customization process also means your version is tailored to your business name, color preferences, and details. The result is cohesive, elevated, and distinctly yours.

A semi-custom brand is a professionally designed brand identity that's been pre-built for a specific industry and aesthetic. You choose the one that feels right for your business, and we customize it by adjusting details, and refining the colors, so it feels entirely yours.

What exactly is a semi-custom brand?

Will my brand look like someone else's?

Yes! Semi-custom brands are designed as cohesive systems, and part of what makes them work is the intentionality of the original design. We make refinements and adjustments through your two revision rounds, but wholesale changes to the core design system may be better suited for a fully custom brand.

Can I change the colors or fonts?

From purchase to final files, most clients receive their completed brand kit within 7-10 business days. That timeline includes your questionnaire, our customization, and two rounds of revisions.

How long does the whole process take?

You'll receive all final files formatted for both web and print use, including PNG, SVG, and PDF formats. Everything is organized and labeled so you can hand them off to a web designer, printer, or use them yourself in Canva.

What file formats will I receive?

Semi-custom brands are perfect when you want something elevated and fast, but they do have design parameters. If you need something built from scratch around a very specific vision, our Brand Intensives or full custom branding packages may be a better fit. We're happy to help you figure out which option is right for you.

What if I want something more custom?

We're here to help! If you have questions about applying your brand after delivery, please reach out!

Is there any ongoing support after I receive my files?

High-end branding at a fraction of the cost,

designed just for you

Secure your Semi-Custom Kit before spots fill up!

Purchase Willow & Sage